leisure 11.22.11

Thanksgiving Day Parade
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Every Person in New York
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The first Macy's Thanksgiving Day Parade was in 1924, a long route that started at 145th and Convent and stretched to 34th Street. They borrowed some animals from the Central Park Zoo to liven things up. The giraffe had to stay home because it wouldn't fit under the elevated tracks.

After the first couple of parades, when it became apparent that the animals weren't as kid-friendly as Macy's might have liked, they asked theatrical designer Tony Sarg to come up with some animal-shaped balloons. Felix the Cat, one of the first, was made at the Goodyear Tire company in Akron, Ohio in 1927.

For a few years the balloons were released after the parade and anyone who found one was entitled to a reward at Macy's. But this was stopped in 1933 after a student pilot stalled her engine over Jamaica Bay trying to snag a cat balloon and two tugboats in the East River tore the dachshund balloon apart.

By 1934, Walt Disney characters such as Mickey Mouse and Pluto joined the parade. During WWII, the rubber balloons were donated to the war effort and the parade didn't resume until 1947. It then began to develop as we know it: floats, celebrities, bigger and better balloons, and national TV coverage.

For a terrific collection of vintage Parade images, check out design:related.














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Jason Polan started Every Person in New York in March of 2008. He plans on working on the project until it is finished. Look for Every Person in New York on Tuesdays in MUG and daily at Jason's site.












Prospect Park (from 2009)

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