Referring to a perfumer as 'the nose' is an honorific suggesting that he or she is among the top in the field. Russell Whitmore is clearly 'the eye'.
Mr. Whitmore opened Erie Basin, 388 Van Brunt [Dikeman/ Coffey] 718.554.6147, in 2006 and he has stayed true to his original concept: jewelry (and other objects) chosen for design over monetary value. What that means in practical terms is they carry Art Deco engagement rings, for example, that are not a fortune. EB also designs its own wedding rings and bands.
Sourcing from the tri-state area (and further afield) for pieces from the 18th-20th centuries, the shop doesn't have lots of inventory at any one time but anything you see will be worth a closer look. You may find a 19th century French gold filigree necklace, a scarab brooch, an Edwardian starburst pendant, a sunburst locket, a Victorian slide bracelet, vintage wedding bands or turquoise and pearl earrings.
Even the store itself is elegantly arranged. There are dark wood floors, a few cases for the jewelry, spare tableaux of furniture, candlesticks, vases and paintings on the walls. In its understated way, the Erie Basin is a master class in design.
Hudson Yards: 
